This is even more true as the income generated from music sales and streaming shrinks, so selling t-shirts through an online store is a really great way to support your favorite bands.
Showcasing your merchandise on your YouTube channel, setting up bespoke pre-order campaigns, or even bundling in a special item when selling physical music online can be a great tool to connect you with your fanbase.
So if you’re just starting out as a band, looking to set up an online shop, or are maybe just looking for some quirky merchandise ideas then we’re giving you the 10 best platforms for creating music merchandise.
Pro Tip: Many of these platforms offer you the ability to order demos and a heavily discounted rate so you can get a feel for the quality of the merch. We highly recommend doing so before going ahead and ordering a whole batch.
Printify is a unique online service that can help eliminate the extra cost associated with creating, ordering, and selling band merch online.
Simply choose your band merchandise from over 300 products, customize your design, order a sample and (once you’re happy) publish the product to your music website.
One of the great things about Printify is the products are sent directly to the customer, so while you can retain your online presence with a web store you don’t need to worry about dispatching any items.
There is a free plan available with up to 5 stores per account, and there’s also a paid plan if more stores are needed.
Check out how Printify works, and pricing at their website. Remember to use the code PRODUCERHIVE to get a free month on us!
Best for: Anyone who wants a simple online store but doesn’t have the time to handle packing and shipping.
Awesome merchandise is a UK-based company that does way more than just sell t-shirts.
In fact, you could probably spend hours browsing their options before actually making a choice on what you’re going to purchase. If you want to sell merch that will get people talking we highly recommend using Awesome Merchandise.
Selling everything from stickers to slip mats to lighters and scarves, you’ll find a huge range of ideas that will look awesome in your online store. They also do some really great deals to help with your merchandise sales.
Shipping to the UK and EU is completely free although they still ship worldwide.
For more information check out the Awesome Merchandise online store.
Best for: UK/EU based bands and artists looking for unusual and innovative merch ideas.
Bands On A Budget make custom merchandise easy and affordable. One of the things we love about this company is the small team that handles each order personally. Even if you’re going for a big order of t-shirts, you know that they will pay attention to detail (and let’s be honest, the last thing you need before heading out for a string of gigs is a misprint or design error).
Aside from clothing, their other band merch options include CDs, vinyl banners, indie cards, and pint glasses.
If you want a bit of reassurance before you order they have a really helpful sample section, allowing you to view their previous work before you order.
Big Cartel is a fairly well know band merch website and one that has been present in the music industry for some time. Starting out in 2005, the company has grown and grown whilst remaining independent keeping artists in mind.
In fact, Big Cartel has sold over $2.5 billion since its inception!
Big Cartel does offer paid and free options, with free packages allowing up to 5 items. Of course, the cost will factor into anything but their paid options come with some fantastic benefits including Google Analytics and more images per product.
For more details on their packages, head to Big Cartel.
Best for: Paid packages. Upgrading your plan offers great benefits.
With over 10 years of experience, Hello Merch is a reliable and quick service shipping to over 100 countries.
Through Hello Merch you’ll be able to set up your own online store with help from their customer support should you need anything via online chat, text message, email, and social media.
One of the unique aspects of Hello Merch is their drop shipping and returns service that lets you sell your leftover music merch with them online should you need to. You’ll also be able to sign up without any upfront fees or contracts.
CD Baby is a bit different from some of the other services on our list, as they focus mainly on producing CDs. While CD players are hardly as popular these days, fans still appreciate physical copies and if they dig the music enough they will find a way to listen.
Offering both a distribution and CD production service, you’ll be able to not only get your music online but also print off a physical run of your latest album or EP.
As we all know, most fans consume music through online streaming services but CDs are still a vital way of earning income from live gigs and album releases.
Print runs of as little as 50 CDs can be made with other bonus merch items like posters also available.
For more information on CD printing and music distribution head to the CD Baby website.
Solid Merch is a quirky merch shop who aside from apparel also prints vinyl and cassettes, both of which are resurging in popularity in a major way.
Either can be ordered in a number of formats including splatter vinyl effects and custom shapes. If you are on the lookout for clothing as well then they have an awesome array of options such as 3/4 sleeve t-shirts and zip hoodies.
Sellfy is a super simple eCommerce store that allows you to sell digital, physical, subscription and print-on-demand products.
The Sellfy platform is built on simplicity but allows you to upscale your business and selling without adding unnecessary complications. The store takes minutes to set up and offers some really useful marketing features such as email marketing, discount codes and tracking pixels. Theres a 14 day free trial available too to get you started.
Prices are based on a monthly, yearly and two yearly subscription, with the longer plans offering a cheaper-per-month price.
For more information on plans and features head over to Sellfy.
Best for: Both marketing features and subscription products.
Whether you’re looking to sell physical copies of your music, T-shirts after a gig, or are maybe wanting to do a giveaway with your email marketing, band merch is a really important part of any artist’s revenue stream.
Luckily this doesn’t have to mean ordering hundreds of units to sell at gigs as getting an online shop set up has never been easier. Many of them will also handle the boring stuff for you (like postage) so you can stay focused on your music.
So if you’re wanting to create some unique products to sell, or maybe you’re gearing up for your first tour, these options will give you a great starting point for your next merch campaign.